Soda Blonde has today released their new video for the track titled ‘Why Die For Danzig’ from their latest album ‘Dream Big’ via Overbite Records.

Directed by the band’s own Adam O’Regan, the video serves as a visually stunning and metaphoric question as to validity of superpowers playing a global chess game with the fates and futures of other countries and people for what could either be the better of the the global good or geo political self servance.

While said metaphors are the driving force of the visuals of the video, the music is what really shines. A noir based feeling of nuances and subtle variations of captivation throughout, the song is a solid piece of songwriting and lyricism that gives just enough to serve that message while not getting lost in the artistry.

Check out our other features with Soda Blonde HERE.

About Soda Blonde & ‘Why Die For Danzig’

Irish indie-pop sensation Soda Blonde is back with a bold and thought-provoking new music video, “Why Die For Danzig”, out May 3rd. The visually stunning video challenges viewers to reconsider the intricate web of Western involvement in warfare.

“In our latest music video for ‘Why Die For Danzig,’ we challenge viewers to consider where Western involvement in warfare starts and ends” says lead singer Faye. “The video uses the setting of a commercial photoshoot to introduce a narrative that slowly unveils deeper and darker implications.”

“The conception of the project was born out of our decision to withdraw from SXSW, prompted by our stance against the festival’s links to weapons manufacturers and the military. Proudly funded by our members club, this video represents a significant milestone in our journey as independent artists.”

The Soda Blonde Members Club, launched in August 2023, is an exclusive, subscription-based community designed to offer a direct connection between the band and its most dedicated fans. Members enjoy unique benefits such as access to unreleased music, exclusive behind-the-scenes content, and direct involvement in funding special projects. The club reflects Soda Blonde’s commitment to a fan-centered approach, promoting a sustainable model of engagement that empowers both the artist and their audience.

Soda Blonde’s trajectory has been nothing short of remarkable. Following the success of their debut album “Small Talk” in 2021, which received critical acclaim and was nominated for RTÉ’s Choice Music Prize for Album of the Year, the band has continued to evolve and their latest album, “Dream Big,”, also nominated for RTÉ’s Choice Music Prize for Album of the Year, showcases a mature awakening to the world at large.

As Soda Blonde continues to push boundaries and challenge conventions, “Why Die For Danzig” serves as a testament to their artistic integrity and unwavering commitment to addressing pressing societal issues.

About Soda Blonde

Soda Blonde is an indie-pop band based in Dublin, Ireland. Formed in 2019, the band consists of four members: Faye O’Rourke, Adam O’Regan, Donagh Seaver O’Leary, and Dylan Lynch. Drawing influences from a diverse range of genres, Soda Blonde’s music is characterized by intricate melodies, poignant lyrics, and captivating vocal performances. With a growing fanbase and critical acclaim, Soda Blonde continues to establish themselves as one of Ireland’s most exciting musical exports.

Featured image by Patricio Cassinoni.