The new track from Pacific titled ‘Clarity’ definitely shows the massive evolution into the realms of originality that the band has culminated to. I say this because I have followed the band for coming up on half a decade. This band had a massive sound then. But now, the evolution takes a massive step forward with a musical ‘clarity’ often lacking in most artists these days. The hooks that have made Pacific such a force are still there but amplified. And the piano-driven sound that they have become well known for is taken to a next level in that the keys become a more refined part of the overall sound. These guys have obviously been critiquing their own work over the years, making their sound go from great and brilliant to great, brilliant, and lasting. I said this before in our interview with them back in the day, they have the power to last. And now they show that power. This is how music should be.
Pacific’s brand new single ‘Clarity’ released on Friday 1st March 2019. The band’s first two gigs of 2019 have sold out at The Salty Dog, Northwich in January and Jimmys NQ, Manchester in February – and with gigs coming up in London, Leeds, Sheffield, and Liverpool, Pacific look set to reach new heights over the next coming months.
Pacific continues to bring the piano back to modern indie with a vengeance with brand new single ‘Clarity’. Powerful hooks and a momentous chorus, ‘Clarity’ soars, exclaiming what you’d do to spend “one more minute” around the one that got away. Recorded with The Prodigy producer, Dave Pemberton in Manchester, Pacific is set to hit new heights with this instant anthem.
Pacific’s single ‘Time to Forget’ reaped the band’s first BBC Radio 1 play on the Huw Stephens show, along with airplay on a further eighty UK radio stations and press features from Q Magazine. Pacific’s energetic single ‘Life in Short’ exclusively launched with Metro declaring “New band Pacific are proving indie music is getting a much needed coming back.” The single won Staffordshire & Cheshire’s ‘Best Local Single’ at the 6 Towns Radio Awards 2018, it has been playlisted in retail stores across the UK, placed on national radio rotation on Jack FM and Union Jack FM and gained regional support with stations such as XS Manchester. The song has recently passed over 180k streams of Spotify, making it onto Discover Weekly playlists and high profile playlists such as PopFiltr’s ‘Rocking Indie’, resulting in Spotify for Artists congratulating the band via Twitter. ‘Life in Short”s music video has passed over 23k views on YouTube and was also selected by professional snooker player Liam Highfield as his walk-on song for every TV match in the 2018/19 season.
Pacific’s music has additionally gained support from Manchester football clubs; the band’s song ‘Dream of Mine’ has frequented Premier League match playlists at Manchester United’s Old Trafford stadium, with Pacific’s music videos also on heavy rotation on Manchester United’s TV channel MUTV. The band has performed at Manchester City’s Etihad Stadium as Premier League pre-match entertainment, and there has also been backing from Gary Neville-owned Salford City FC, who have used Pacific’s song ‘Blinded’ across all their social media video content.
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Pacific have made huge steps on the live circuit, sharing stages with Razorlight, Maximo Park, Newton Faulkner, Toploader, Fun Lovin’ Criminals, Wheatus, The Hoosiers, Starsailor and more, having played festivals across the UK including Crystal Palace Festival, Cornbury Music Festival, Leestock Music Festival and Liverpool International Music Festival to name a few. 2018 saw Pacific gain continued strong support from BBC Introducing and their first live TV interview on London Live.