Nice Vice have today released the new single titled ‘Bloom’ from his upcoming EP ‘First Dose’. Building a slow crescendo that comes to a quiet but satisfying build, ‘Bloom’ shows that spark in a young musician and burgeoning songwriter at that magical moment when you hear that they ‘get it’ in the music yet you see that wonder of growth and maturity that tells you this is an artist you want to follow. This is Chapter One, Page One, of a wonderful book.
Seth Horst, who performs under the alias Nice Vice, spent the better part of two years writing and recording a slew of new songs for his forthcoming EP, First Dose. “‘Bloom’ was the first song written in a large batch of songs over the last year and a half. It was never supposed to be on the EP,” explains Horst. “I had honestly forgotten about it. Sometimes you miss the beauty and potential in something at first; fast forward, and it’s the debut single.”
The indie-rock single will be accompanied by a music video shot by Dirty Shot Clean, set for release on February 17th. The visual showcases four friends as they embark on a road trip in an RV and the adventures that ensue along the way. Horst played and recorded every instrument on the single. “It took me a long time to teach myself how to record all of the instruments and really get the sounds that I was looking for.” He recruited Zak Van Zeumeren to mix “Bloom” and Theodore Papadopoulos to master it.
Nice Vice got started in his hometown of Toronto and is currently located in Los Angeles. Drawing inspiration from artists such as Counting Crows, The Red Hot Chili Peppers, Pearl Jam, and Jack White, Nice Vice has been able to capture and reinvent the sound of 90s rock and melodic acoustics, exemplified in the new single “Bloom.”
Horst’s songwriting style is a culmination of these artists, along with his own honest and unique flair. Blending sounds of the new and the old, this first release gives the listener a broad range of what he is capable of. With smooth and surprising transitions from soft to heavy, the powerful voice and captivating lyrics touch on themes of new love, lost love, and introspection.
Nice Vice is a new artist from Toronto, Canada. His upcoming debut EP, First Dose is a collection of songs written over the last two years. Nice Vice’s take on Rock n Roll is honest and unique. Blending sounds of the new and the old, this first collection of songs gives the listener a broad range of what he is capable of. With smooth and surprising transitions from soft to heavy, the powerful voice and captivating lyrics touch on themes of new love, lost love and introspection.
Growing up in Toronto under heavy influence of The Tragically Hip, Pearl Jam, The Red Hot Chili Peppers and the Counting Crows to name a few, The 90’s hold the tightest grip on Nice Vice’s musical inspirations. Only picking up a guitar for the first time 5 years ago, it’s all come together relatively quick, Nice Vice also plays every instrument on the EP.
Nice Vice is currently working on recording a full-length album and plans to release it soon after the EP comes out in March. With double the songs and more range, the EP is a nice taste test of what’s to come in the future.