American singer-songwriter, Nikkole, released the music video for her song “Zero” on her official VEVO YouTube channel. The video that is Herb Ritts inspired was shot in Los Angeles at El Matador Beach and was directed by MTV Award-winning director, Ethan Lader.
The video showcases Nikkole’s classic beauty as she reflects back on what could’ve been with her intended love interest.
“I had a great time shooting this video. It was inspired by some of my favorite singers’ videos like Janet Jackson, Madonna, Jennifer Lopez, Toni Braxton that were directed by the amazing Herb Ritts. Beautiful editorial visuals”.
“Zero” is the second single from Nikkole’s fourth studio album, Hallucinations. The album was released on July 15, 2014 via Global Infinity Records and the lead off single “Gonna Get It Right” peaked at No. 20 on the Billboard Dance Chart.
In 2015 Nikkole will begin touring around Europe and North America to support the new album, Hallucinations that has so far spawned two hit singles.